Privacy Policy

Effective Date: January 22, 2026

1. Introduction

Backbenchers Studio ("we", "our", or "us") respects your privacy and is committed to protecting it. This Privacy Policy explains how information is collected, used, and shared when you use any mobile games or applications published by Backbenchers Studio on Google Play Store and Apple App Store.

2. Information We Collect

We do not directly collect personally identifiable information such as your name, email address, phone number, or precise location.

However, our games may use third-party services that automatically collect certain information, including:

- Device information (device model, operating system version)
- IP address (used for approximate location)
- App usage data (session duration, in-game activity)
- Crash reports and performance diagnostics
- Advertising-related data (described below)

3. Third-Party Services

Our games are built using Unity and may rely on trusted third-party services for analytics, monetization, and advertising, including:

- Unity Services (Analytics, Monetization, Crash Reporting)
- Google AdMob (Advertisements)
- Google Analytics for Firebase (Usage analytics)

These services may collect and process data according to their own privacy policies:

Unity Privacy Policy: https://unity.com/legal/privacy-policy
Google Privacy Policy: https://policies.google.com/privacy

4. How We Use Information

Information collected through third-party services is used to:

- Improve gameplay experience and performance
- Monitor crashes and technical issues
- Understand player behavior and engagement
- Display advertisements (where enabled) and measure ad performance

We do not sell, trade, or rent user data to third parties.

5. Advertising and Monetization (Including Kids Apps)

Some of our games include advertisements provided by Google AdMob and/or monetization features provided by Unity.

Non-personalized ads for child-directed / family-friendly games:
For games that are designed for children or are distributed under Google Play’s Designed for Families program, we aim to show non-personalized (contextual) ads only. We do not intentionally use interest-based advertising for these games, and we take steps to configure our ad providers accordingly.

Advertising identifiers and tracking controls:
Depending on the game, region, and device settings, ad providers may use device identifiers (such as Google Advertising ID or Apple’s Identifier for Advertisers) to support ad delivery, frequency capping, fraud prevention, and measurement.

You can control ad personalization through your device settings:

Android: Settings → Privacy → Ads
iOS: Settings → Privacy & Security → Tracking

6. Children’s Privacy (COPPA / Designed for Families)

Some of our games are designed for children aged 8 years and above.

We do not knowingly collect personally identifiable information from children under 13, and we do not require children to provide personal information to play our games.

For child-directed or family-friendly games, we limit data collection to what is reasonably necessary to support internal operations such as maintaining app functionality, analytics in aggregate form, crash reporting, security, and fraud prevention.

Where advertising is enabled in child-directed or family-friendly games, we aim to serve non-personalized ads only. We do not knowingly allow personalized advertising based on a child’s behavior.

If you are a parent or guardian and believe that your child has provided personal information through one of our games, please contact us. We will take appropriate steps to review and delete such information if required.

7. Data Security

We take reasonable technical and organizational measures to protect data collected through our games. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. User Rights

Depending on your location, you may have rights under data protection laws such as GDPR or CCPA, including the right to access, delete, or restrict processing of your data.

Data collected by third-party services is governed by their respective privacy policies, and requests related to such data should be directed to those providers.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be reflected on this page with an updated effective date. Continued use of our games means you accept the updated policy.

10. Contact Us

If you have any questions or concerns about this Privacy Policy, you can contact us at:

Email: [email protected]
Developer: Backbenchers Studio